We turned our 240 m² store on Moda Street in Kadıköy into a concept store that puts the shoe and accessory collection in the spotlight. Our goal was a calm, bright space where customers can try products at ease.
What we did
- Modular displays in solid oak and natural stone, which can be rearranged overnight at season changes.
- Daylight-like track lighting (4000K, CRI 95) to show leather colours accurately.
- Four fitting rooms and a seated shoe-fitting area.
- A click-and-collect corner at the till for online orders.
Result
The project was completed in 7 weeks with the store closed for only 9 days. In the three months after reopening, the average basket grew by 18% and click-and-collect orders doubled.
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